We discovered that our client had worked in the USA on the production of the new release of this classic movie and proposed a UK national joint promotion to link retail and cinema sales. At a time when inline skate needed to make impact we provided a once in a lifetime window of opportunity through our market awareness and marketing contacts.

For film info go to www.rollerball.com and for the best aggressive inline skates available (as used by the stars of Rollerball) go to www.k2skates.com